What are the best B2B companies doing differently to achieve growth? This is the primary question that you will get an answer to by listening to Revenue Growth Platform.
Based on the authors' 20+ years of personal experience from sales transformation projects, as well as their research and interviews, they now share both their strategic insights about business models and tactical ideas for improving and scaling marketing, sales, and customer success.
By listening to this book you will understand and be able to take action on the two main themes of the book:
• How to shift the business model to achieve growth and increased profits • How to multiply the efficiency of your sales, marketing, and service organizations
In Revenue Growth Platform you'll find interviews of sales and marketing thought leaders from companies like Salesforce, Zuora, KONE, JohnsonControls, Smarp, Leadfeeder, and Surf Air. Additionally, you'll hear about how companies like Rolls-Royce, Caterpillar, Xerox, Adobe, Cisco, and GE have shifted their business models.
