This is a handout any organization (or person) can use to get themselves into a proper, well-thought-out plan-a distilled version of the book. Communications touch every aspect of your world, if you'd like anyone to listen to you... more so if you'd like them to then do something (click, like, share, buy). Your communication plan is vital; and this plan must prompt others to take action.
We live in a world where impressions, good and bad, are, made in a fraction of a second, and effective communication is essential to deliver your message to the right people. Following is a list of Nensi's insights and immediate recommendations, which can enhance an organisation's ability to communicate globally and better achieve its ultimate, goals.
Communications Priorities: • Priority #1: Capacity Assessment • Priority #2: Capacity Building-Internal • Priority #3: Sales and Marketing-Outbound • Priority #4: Ontology • Some Ideas and Tools
Imagine how such a "system refresh" will increase morale, efficiency, and accuracy, while freeing up time and funds for the organisation, its staff, and the work they do.
