There has never been a better time for coaches, consultants, and therapists to write and publish a business book. With a great idea, a clear strategy, and a well-formed marketing plan, your book will help you to build your business and attract more clients.
Your book may be a manual, textbook, how-to guide, self-help book, anthology, parable, memoir, or any type of book that you hope will be a marketing tool and credibility builder.
In Book Marketing Made Simple, you'll get easy to follow strategies to market your book at all stages of your journey — from the day you start to write a book until after your book launch.
In section 1, you'll learn pre-launch book marketing strategies to:
• Create compelling content to develop your online profile, build your credibility, and become an expert and thought leader.
• Integrate your online marketing, blogs, newsletter, social media, podcasts, video, and webinars to build a community of people who love what you do and want to buy your book.
• Develop new and existing contacts to help with your book promotion.
• Pre-sell your book or seek crowdfunding to fund your book.
Section 2 will help you with your book launch, and show you how to:
• Get publicity through print publications, radio, TV, and other PR.
• Develop your Amazon sales page and become an Amazon bestseller.
• Hold a memorable book launch party to celebrate your book's success.
• Use tools like Goodreads, Thunderclap and endorsements to reach new audiences with your book.
In section 3, you'll discover how to keep the momentum going with book sales, and:
• Create audio and digital versions of your book to widen your reach.
• Use your book as the framework to produce products and programmes to build profitable income streams from your book.
• Use speaking opportunities to promote your brand.
• Make the most of other strategies to keep your book visible and sell more copies.
