Russian new media artist, Olga Kisseleva, in her series, Custom Made (1998-2013), explores a wide range of concepts about interactivity and participation in a contemporary global culture and is comprised of many different works in video and new media installations. From her early interactive web work 'How are you?' (1998), to her work 'Custom Made: Made to Measure' (2011) to her intervention in ecology in 'Biopresence' (2013), she has considered what the world would be like if we rethink our relationships to communication, gaming, telepresence, "n" time and the media-led perception of the world today, by contrasting this with our human sensibility, by what we see, feel and do. This book documents 18 inter-related works by the artist and an essay by Barbara Formis on the theoretical underpinnings of the work, Custom Made.
