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  4. Experiências que deixam marcas

EBOOK

Experiências que deixam marcas

Conceitos fundamentais sobre Customer Experience

André Luiz SilveiraSeries: Experiências que deixam marcas
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Year
2021
Language
Portuguese
Publisher
Editora Robecca & Co,

About

Customer Experience (CX), ou Experiência do Cliente em português é uma tema complexo, que envolve diferentes áreas da empresa e uma gestão efetiva para obtenção de resultados sustentáveis no longo prazo. Experiências que deixam marcas volume 1 trata do 360º do Customer Experience em toda a sua amplitude com aprofundamentos em algumas áreas como Experiência do Funcionário, Design de Serviço, CRM, Reputação e Propósito de Marca, etc. Leitura imperdível para quem quer entender o mundo de CX.

Related Subjects

  • Customer Relations
  • Business & Economics
  • Adult Nonfiction
  • General
  • Marketing

Extended Details

  • SeriesExperiências que deixam marcas

    Artists

    André Luiz SilveiraAuthor
    Andréa Naccarati De MelloAuthor
    Fábio MonteiroAuthor
    Jim Jones MarcianoAuthor